Marketing
Branding
Communications
Looking for my next
opportunity
to make a change. Elevating Brands through Innovative Marketing Strategies".
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This Is Me
I am a seasoned marketing and communications professional with experience in social media, branding, public and media relations, strategy, content creation, and campaign management. My track record includes helping numerous clients increase engagement, raise brand awareness, and drive sales in the online space. I have worked in digital and PR agencies in Dubai, as well as freelanced for clients globally. Known for my creative yet strategic approach to marketing, I stay attuned to the ever-changing social media landscape. I find joy in working on personal passion projects, including my own e-commerce fashion brand. My skill set has been acquired through diverse work experiences, allowing me to excel and deliver value to every team I join.
Content Creation, Copy Writing,
Campaign Management,
Branding, Social Media Management,
Influencer Marketing, Public Relations, Communications
My career goal is to enter the fashion or beauty industry, working in luxury brand management, marketing or communications.
As a creative and strategic marketing professional deeply passionate about digital and social media, my journey with agencies and clients has been transformative. These experiences have steered my career, and I am eager to leverage my skills and education in the fashion or beauty industry, particularly in brand management, marketing, or communications.
I earned my Bachelor's degree in Business, with a specialization in Marketing, from the University of Windsor. Additionally, I participated in an international exchange program in France, where I studied international marketing, economics, management, and business ethics. After residing and working in Dubai for six years, I am now seeking opportunities in the fashion or beauty sectors in Europe.
My expertise encompasses market research and analysis, customer segmentation, social media management, branding, campaign formulation, and strategy development. I excel in growing audiences through organic methods and paid advertising, with a solid background in both agency and client-facing roles.
Combining my academic and professional backgrounds, I have exceptional communication, writing, networking, researching, and planning skills. I thrive in leadership roles and collaborative environments, always maintaining a positive outlook. My approach to business is innovative, and I actively seek to expand my skill set.
Specialities include:
Communications, Strategic Marketing, Influencer Marketing, Public and Media Relations, Brand Positioning, Leadership, Social Media, Sales Strategy, Writing, Public Speaking, Interpersonal Skills, Campaign Management, Content Creation and Business Development.
Clients
Passion For Fashion
Explore an ongoing passion project of mine below, featuring the Instagram account of my e-commerce fashion brand, AMAVIA the label.